Are you ready to have a 
calendar full of dream clients making 6-figures in your newborn business working less than 18 hours a week?

Are you ready to have a thriving six figure newborn studio working less than 18 hours a week?

Blush baby + click 2 launch presents

Grab your seat!

The Business of Baby

this program is for newborn photographers ready to book a full calendar, cut your workflow time in half and build the 6 figure studio of your dreams.

Enroll in Business of Baby

To Do...

Many people can run a six figure studio but what if we told you, you could do it in under 18 hours a week? Is there anything more priceless than time? That is just the thing, We have realized after running 6-figure studios for over 20 years, you don't have to trade success for having no time left to live life. We have a blueprint to help you book a full calendar of dream clients, cut your workflow time in half and run the six-figure studio of your dreams. No more burn out, no more missing birthday parties for ones you love and no more worrying about bills.  The greatest combo for success is having time to do the things we love while running a successful business. xoxo Jenn & Candace

And as soon as they have envisioned what is possible, you are going to make sure they know that you were once in their shoes. You're going to break down all of the frustrations in the next section.

Ready for your business to change?

Welcome to

The Business of Baby

8 week coaching program

“If you are looking for a sign, here it is! You won't regret it.”

The Business of Baby Workshop has been the most valuable investment I have made so far in my journey as a business owner. I have completed so many online courses and workshops, and I can honestly say I learned more in the past 8 weeks than I have in the past 8 years. The program hones into the specific niche of newborn photography and it was such a game changer. This workshop allows you to take a second look at your workflow, your marketing strategies, and more. I cannot thank Candace and Jennifer enough for their 1x1 support and passion to help me succeed. I know that I am leaving this experience with life long friends and I have never been more excited about my future as a professional photographer. 10 out of 10 recommend!

— Ashley Arnal
hello lovely

Now tell me if this sounds familiar...  

How to go from overwhelmed to thriving.

We have been there


Do you spend countless hours on each shoot and feel overwhelmed? Do you have no time to scale your business?


Have you invested in dozens of courses before, that you never finished because there was an overload of information that you didn't know how to implement?


Do you think there isn't room for you in the saturated market to make the income you are hoping for?


Are you wishing you could run a successful business with time to spare? Are your workflows disjointed and tedious? It's just so hard! 


Are you struggling to fill your calendar with your dream clients?

If you are nodding your head yes  to any of these...

you are in the right place!

Learn how to build a six-figure photography business working less than 18 hours a week.

Fill your calendar with your dream clients and double your income.

Imagine this instead...

Have stand out workflows from inquiry to album delivery that leave your clients wow'd every time. 

Kick that imposter syndrome and self doubt in the booty and feel confident sharing your stellar work at the price point you desire.

Master simple marketing strategies that double your email list and bookings with clients who love hearing from you.

Yes, I'm in!

Learn our exact workflow for a stress free 90 minute newborn session.

We all wear so many hats

We use to book as many sessions as we could at the lowest price point and thought that was scaling our business. Or even worse, we went through dry spells where it was hard to book anything. It felt like feast or famine and the feast left us editing through the night and exhausted. 

We knew we needed a sustainable plan to keep us thriving and growing in our business with time to spend with family and friends. THAT IS WHERE OUR 18 HOUR WORK WEEK BLUEPRINT was born!

Whether you are over working yourself or not getting any clients we have realized the root of the issue is the same. We will share it all with you!!!

If we can do it so can you! This Blueprint works!

But it wasn't always this way.

Every decision you make moving forward will be ran through the frame work you create in this first week. We are going to get laser focused and crystal clear on your vision, mindset and purpose and what you want your dream business to look and feel like. Your why for doing it all is the most powerful motivator to align your daily actions to building the business and life of your dreams .When you are clear on your vision, purpose and mindset your messaging to attract your dream clients will flow easily. Your business and personal life will have greater balance and harmony, and you will easily be able to decide which things to focus your energy on to move the needle the most in your business.

It all starts with the prep guide. If your clients come prepared and armed with knowledge you give them during the booking process it all runs so much smoother. We will show you our exact process for our simple posing flows and lighting set ups that ensure 4 figure sales every time.  Speed up all of your workflows and have 90 minute sessions be your norm. We will also cover soothing techniques, creating a calm atmosphere and wowing your clients through out the whole experience. IT"S ALL COVERED!

The Business of Baby

Mindset, Vision & Purpose

The Business of Booking

week 1

week 2

ALERT! GAME CHANGER! We service lots of clients and have time to spare to create memories with family and friends. The work life balance we have achieved has come from the parameters and systems we will teach you. We will teach you all of our workflows and processes that have allowed us to work 18 hours or less a week while running a six figure studio. Intentional structured days will change your life and business. 

The 18 hour (or less ) work week

week 4

The 90 minute Newborn 


Let's get your calendar booked with dream clients PRONTO. From facebook ads, websites that convert, pricing structures that work and client experiences that WOW. WE COVER IT ALL! Your inbox will go from crickets to booming!  You can up your prices and book more clients, that will keep coming back. You will be the go to photographer BFF for life.  Intentional pricing and client experiences that align with your dream business will have clients rolling in. You will stand out in your market. You will be the only person they could even imagine booking for their newborn sessions.

Whether you are well seasoned or your palms got sweaty with a bit of overwhelm at the word marketing, these simple strategies will  change your approach to marketing forever.  How do you get your work in front of your ideal clients? How do you keep your clients coming back multiple times a year? We are covering it all! From how we approach facebook ads, contests, emails lists and nurture sequences  that get results. These simple shifts will move the needle in your business and have you feeling like a marketing guru.   

Simple Marketing with Big Results

week 5

 Photography Course

Pricing Structure

week 6

Let's get those needle movers for your business up and running and watch the results roll in. We are going to help you implement those things that will help you get you to your business goals asap. Your vision will become your reality. Actionable step by step simple shifts for long lasting results. Let's not waste any time on things that don't get you closer to your goals. That is a thing of the past. There are some secret weapon marking tips that hardly add any extra time to your work flow you are already doing so we are going to help you get all set up for success. LET'S DO THIS!

Biggest Needle Movers for a Six-Figure Studio 

week 7

Drumroll... This is one of the funnest weeks of all! Results week. Nope this isn't a course you will hopefully watch sometime (We have done those too) this is a show up (have to be dressed from at least the waste up for the zoom sessions, real deal, accountability situation! We are DOING it not just learning it and we are helping you implement all the blueprint goodness and COULD NOT BE MORE EXCITED TO CHEER YOU ON IN YOUR SUCCESS!

Hot Seat Call & Launch pad

week 8

week 3

Are you wondering what is the magic spot for your pricing and packages? Having simple easy collections that make the sales process an easy YES is a must for consistent 4 figure sales sessions. We will show you our packages that we have used for over 10 years with phenomenal results.  You will leave this workshop with a brand new price sheet that will have each of your sales sessions being 4 figures and happy clients with beautiful heirloom professional products that wow and they couldn't get on their own. 

“Jenn & Candace changed my life. My income doubled in one year. I simply wouldn't be where I am in my business if not for them.”

- melodi

Kind words


“I now have the business of my dreams and time freedom, and I couldn't have done it without Jennifer & Candace!”


Kind words


A year from now you will have wished you started today...

So let's get started!

We are passionate about helping others! Its our total jam! We have taken our over 20 years experience and created a list that is guaranteed to move the needle in your business at the fastest rate possible. We love helping others succeed. We have tried it all over the years and these golden nuggets we will share are time tested and we can tell you from experience THEY WORK. WE are so excited to meet you and be cheering you on!! 

You're stronger than you think you are. But if you're anything like us, you need help to take your super power to the next level. You just want someone to tell you what works.

You're in the right place.

 Jenn & Candace

These two bonuses will catapult your business right out of the gate. We are passionate about helping you achieve the business of your dreams and you will be well on your way with our personal strategy call and prep guide. We are excited to cheer you on to greater success. 

Grab your seat today and get 2 amazing Bonuses!!

Our Newborn Prep Guide

A personal 30 minute strategy call with Jenn & Candace to go over your specific dream business.

Free guide

Newborn Prep Guide


yes, im in

New content modules launched each week

A weekly 2 hour group coaching call

Personal website review and help with conversion and marketing strategies 

Coordinating workbooks for each lesson

Access to recorded calls

Access to our prep guides, nurture sequences, pricing structure and more

This is what you will receive in this 8 week coaching program:


“This is your day. This is the time to go after it all.”

— Me, Yesterday

"I truly do not even know where to begin with how pivotal the Business of Baby has been for me. Jenn and Candace have been such amazing cheerleaders for my business, and I am constantly blown away by how invested they are in me. I have been in a lot (a lot a lot) of courses, group coaching programs, and masterminds, and this was the first program where I truly felt seen. Together, they have not only pushed me to grow my business, but they've grown my confidence so much. The thought of transitioning from weddings to newborns seemed so overwhelming before investing in this program, but they've made the transition so simple. Their tips and tricks are mind-blowing! I would do it all over again if I could."   

- Catie Ann Perez

“I truly do not even know where to begin with how pivotal The Business of Baby has been for me!”



darling poppy studio

“The Business of Baby Workshop has been the most valuable investment I have made so far in my journey as a business owner. I have completed so many online courses and workshops, and I can honestly say I learned more in the past 8 weeks than I have in the past 8 years. The program hones into the specific niche of newborn photography and it was such a game changer. This workshop allows you to take a second look at your workflow, your marketing strategies, and more. I cannot thank Candace and Jennifer enough for their 1x1 support and passion to help me succeed. I know that I am leaving this experience with life long friends and I have never been more excited about my future as a professional photographer. 10 out of 10 recommend!”

-Ashley Arnal

"If you are looking for a sign, here it is! You won't regret it.”



hello lovely 

Be booking your ideal clients and work that brings high reward — both financially and creatively.

Increasing your average booking per client. Collection pricing for over 4 figure sales every time.

Get rid of burn out. Work 18 hours a week while having a thriving six figure business.

Have a clear actionable plan in place for scaling your business and taking things to the next level. 

Have posing and workflow sytems that create consistant results.

Marketing made simple with explosive results. Getting your ideal clients booking you again and again.

By the end of this, you will...


This workshop is the only one of its kind because...

collectively we have over 40 years of experience, And we care about your success! this blueprint works!

This is a coaching course that is geared toward your niche specifically. We are helping you  implement each needle mover and helping you run the six figure business of your dreams.

Cheers to change and growth! This Blueprint has delivered consistant results time and time again! We have trained dozens of photographers through the years and we have loved being able to cheer them on as they create the business and life they have always wanted. It is with in your reach and we are here to give you all of the gems we have learned over the course of our careers to move the needle most in your business!!

Run a successful six figure studio in less than
18 hours a week.

Have consistent workflows that free up your time.

Attracting your dream clients that appreciate your work and keep your calendar full.

Have a posing system that works every time ensuring a 90 minute newborn session.

Simple marketing strategies that katapult your business.

Sales techniques and pricing structures that create 4 figure profits every time.

If you want THIS to be the year that you *finally* commit to:


This is for you if:

You need to finally make time for the business and life of your dreams.

you don't want to make more money.

you are a newborn photographer who is ready to grow and stand out in your genre

you don't want more time or consistent workflows

you are ready to make six figures and work less.

It's probably not for you if...



So what are you waiting for?

How is the content delivered?

You will receive a module each week via email  on Saturday with all of the content for that weeks call.

Frequently Asked Questions

How is this course different from others I have purchased?

We are passionate about your success. In our weekly coaching calls we will be walking you through how to implement this blueprint into your business. We have over 40 years combined experience in the industry and this works!

What if I can't make it to a call? 

Every call will be recorded for you to review and you will have access to ask us questions. The important part of each coaching call is a plan of implementation.

I am just starting my newborn business is this workshop for me?

Yes-We will not be going over getting to know your camera. As long as you feel comfortable with shooting and delivering quality images this blueprint will catapult your business for success.  

Are we covering posing and lighting?

Yes- Although this is not a posing and lighting course we will be covering our posing and lighting set ups.

I have specific questions will you be able to answer those.

Yes we will be helping each attendee specifically and will also have you email us any pressing questions prior to the workshop to ensure we will get those answered.

Will we be able to integrate what you teach us immediately?

Yes we give you grab and go access to everything we use in our business and run our six figure studio in under 18 hours a week.

Will you have any after support or continuation programs I can do?

We will be offering a mastermind for all of our attendees for a discounted price if you want to continue with personal coaching after the course.

shoot us an email

We completely understand. Every dollar invested in your business is  important.
We took everything we have learned over the last 20 years and compiled those  best gems that will move the needle the most in your business into one amazing workshop.  we are giving you ALL OF IT .  Let's schedule a call and make sure this is a perfect fit.

Still on the fence?